Target Your Ideal Customers – Who is your company's "ideal" customer and what do they look like? Where are your best customers located? What products and services do they need, want and deserve? Understanding and focusing on the customers that your team is best prepared to serve will result in many more happy people and a much more profitable business. During this session, you'll learn how to zero in on your ideal customer base and be sure that the practices you need to support your customer base are in place.